Hawkeye Photography Pictures Networks

one shot at a time

This content shows Simple View

Fusionex

Importance of Fusionex Big Data For ECommerce Business Success

Characterized by its volume, velocity, value, and variety; big data is being produced at a rate of over 2.8 zettabytes (ZB), or 2.8 trillion gigabytes, each year. Every day, 2 million blogs are posted, 172 million users visit Facebook (spending a combined 4.7 billion minutes on a single social networking site), 51 million minutes of video are uploaded, and 250 million digital photos are shared. We continue to generate 294 billion emails each day, even though many consider email an outdated form of communication. It is expected to explode to over 40 ZB per year by 2020; and to stay ahead of the pack, businesses need to start tackling big data today. Investments are being made faster than ever before to improve productivity, create value, stay competitive, spot new business trends, and to generate exciting analytic solutions. Big data is becoming a hallmark of the start of the 21st century where it is being consumed and utilized by more and more businesses.

Find out more about Fusionex here.

You can generally split big data into two different types, structured and unstructured. The 294 billion emails being sent per day can be considered structured text and one of the simplest forms of big data. Financial transactions including movie ticket sales, gasoline sales, restaurant sales, etc., are generally structured and make up a small fraction of the data running around the global networks today. Other forms of structured data include click stream activity, log data, and network security alerts. Unstructured data is a primary source of growth in big data as well. Music is an ever increasing variety of data and we are streaming nearly 19 million hours of music each day over the free music service, Pandora. Old television shows and movies are another source of variety in the non-structured realm. There are over 864,000 hours of video uploaded to YouTube each day. MBAOnline.com even found that we could pump 98 years of non-stop cat videos into everyone’s home for endless hours of boredom, fun, or insanity!

Businesses have been segmenting customer markets for decades, but the era of big data is making segmentation more essential and even more sophisticated. The challenge is not just to gather the information; rather it is a race to understand customers more intimately. Segmentation is a foundational element of understanding customers. In its simplest form, customers are grouped based on similar characteristics. As the data improves (demographic, attitudinal, and behavioral), the approaches to segmentation become more sophisticated. Right now, enterprises are practically drowning in all the data being collected and if they are not careful, they can spend all their time staring at it and not putting it to good use to make better business decisions. The dissection time can be limitless without yielding actual results, so having a proven and scalable analytics system in place can drastically cut down this segmentation time.

Businesses from all sectors recognize that knowing your customer well leads to improved and personalized service for the buyer and this results in a more loyal customer. In the effort to know their customers better, businesses have traditionally employed advanced analytics systems such as Google Analytics to segment their customers into groups based on demographics, geography, and more. Although this type of segmentation helps, it often fails to not only define important differences between customers, but lacks in offering consistent innovative features. For example, a basic traveler segmentation from an airline might define a customer as a male, 37 years old, lives and works in Raleigh, and makes frequent Business trips to London.

A better approach is to classify by the customer’s choices, preferences and tastes based on all his interactions with the business. But to accurately micro-segment their customers, businesses need to recognize a broader range of customer characteristics many of which are found beyond the structured information in Reservation, Departure Control and Loyalty systems of an airline. A rich set of additional information about customers can be found in customer interaction like emails, call transcripts, chat, SMS, social media and more. Businesses should have the ability to understand the meaning in customer dialog, and can do so automatically through newer types of analytics systems. Link here: https://www.businesswire.com/news/home/20200408005346/en/Fusionex-Power-Leading-International-Corporate-Group-AI



Fusionex Ivan Teh supplier focusing on Analytics, Big Data (IoT), has built up huge consumer base

KUALA LUMPUR: Fusionex, a multi-award-winning, leading software solutions supplier focusing on Analytics, Big Data, and the Web of Things (IoT), has built up an outstanding consumer base and is revealing no signs of slowing down.

To date, Fusionex has notched a record of 79 wins in total for Fusionex Analytics (GIANT), its end-to-end analytics software application, compared to 36 wins in overall in 2015.

Fusionex Handling Director Ivan Teh said this phenomenal growth in the adoption of Big Data Analytics (BDA), by business of various sizes, points to the effectiveness and adaptability of GIANT.

Fusionex has a considerable list of local and multinational customers who are using GIANT as an integral part of their company processes.

Fusionex’s clients consists of among others, international chip maker Intel Corporation, worldwide travel and hospitality group Sands, leading food maker YEOS, Tokyo listed Bro Industries, China Light & Power, global media investment firm GroupM, real estate group Jones Lang Lasalle, leading property developer UEM Dawn, Ports Authority of Singapore, huge media group Media Prima, and Air Asia amongst others.

The business has likewise commenced partnerships to utilize on each party’s strengths to establish and grow functions relating to Smart Cities.

These functions consist of tracking catastrophe risks by geographical location, mapping the spreading of illness, increasing public transportation effectiveness, remote client monitoring, emergency services applications, and wise energy grids– all enabled with the power of GIANT.

Teh said that the quantity of wins collected by Fusionex GIANT from a broad range of industries shows the significance of BDA today, suggesting how the processing and analyzing of information is progressively being considered as important to the success of a company.

He elaborated how organizations stand to gain various benefits from making use of BDA, helping them gain important insight from information.

Teh likewise explained how the analytics and IoT elements of Fusionex GIANT assisted Intel with the upkeep and durability of their machinery.

By making use of a selection of sensing units, the physical state of their devices might be accurately determined.

By way of predictive analytics, an upkeep schedule might be put in place to help avoid device malfunction and losses due to production downtime. When it pertains to YEOS, the BDA platform assisted the business gain significant advantages consisting of a more accurate and prompt stock management, inventory movement and planning.

Compared to fixed, hard-to-reach records, which were spread out throughout various departments or perhaps various workplace areas, GIANT’s dependable platform enabled easy access to stock levels, shipment times, and client orders. By embracing GIANT in its everyday operations, YEOS is now able to track purchasing trends from a regular monthly basis to weekly, daily, and even hourly basis.

It ends up being really obvious, taking a look at Fusionex’s growth history, that the company is set to thrive through the coming years with higher success. Thanks to the constant growth of GIANT’s adoption in a wide variety of markets, Fusionex remains in a great position to reach and possibly exceed its objective towards growing HUGE client accounts by 10 times over the coming years.

” Every additional adoption of Fusionex GIANT that we undertake with a brand-new company in any market further enhances the reality that Big Data Analytics has so much more to provide.

” This enormous increase of GIANT wins in the last 18 to 24 months really delights us; it represents the conclusion of relentless efforts by our team here at Fusionex, the quality of the item, along with the strong support and self-confidence that our clients have in our cutting-edge platform.” – Fusionex Ivan Teh

Looking at the sharp boost of GIANT enterprise customer wins over the last few months, Fusionex looks poised towards increasing its growth momentum and scaling higher heights in the quickly growing Data Analytics area.

fusionex ivan teh



top